Article: Customer-Oriented Competitive Advantage in the Airline Industry

The competitive environment in the service industry requires firms to constantly improve business practices to be profitable and competitive. The airline industry, characterized by human interaction and delivery of services, is most in need of research in competitive advantage. This research explores and identifies the critical sources of competitive advantage from a customer-oriented perspective in the globalized airline market.

Research: The Role Of International Standards On Higher Education: A Case Study Of Albania

While Albania has in place the key structures of the education system, the past educational legislation and reforms were not sufficient to fully develop the institutions of higher education. The attempts to establish premium-quality universities and research institutions were continued with the New Law on Higher Education. However, the standards in higher education, particularly in terms of scientific research, are still not on a sufficiently high level; the country itself is facing serious social and economic challenges, and research programs are both small in scope and regionally fragmented.